Privacy Policy

We collect as little data as possible, we never sell what we have, and we tell you exactly what we use it for. This page explains the details.

Last updated April 23, 2026
The short version

We use Google Analytics 4 (anonymized) and a rate-limiter log to keep the site running. We don't require an account to download templates. We don't sell data. We respect Do Not Track. Newsletter emails go through Buttondown. That's it.

1. Plain-English summary

html.design is a free HTML template library. You can download everything without creating an account. If you don't opt into the newsletter and don't fill in a contact form, we know roughly nothing about you beyond an anonymized page view in Google Analytics.

When you do give us data — your email for the newsletter, your details for a quote form — we use it only for the thing you signed up for. We don't resell, we don't share with advertisers, and we give you a one-click unsubscribe on every email.

2. What we collect

Information you give us directly

  • Email address — if you subscribe to our newsletter, fill in a contact form, or request a quote.
  • Name, phone, and project details — if you use a service page quote form (PSD to HTML, Figma to HTML, Manage Website).
  • Account information — name and email, if you choose to create an optional account for favorites and download history.

Information collected automatically

  • Pseudonymous analytics — page URL, referrer, viewport size, and an anonymized IP (Google Analytics 4 with IP-anonymization enabled).
  • Server logs — for rate limiting and abuse prevention. Retained for 30 days, then deleted.
  • Download counts — per-template, aggregated only. We do not tie downloads to individual users.

3. How we use it

  • To send you the newsletter and service-related emails you asked for
  • To respond to contact and quote requests
  • To understand aggregate usage patterns (which templates are popular, where traffic comes from)
  • To prevent abuse — rate-limiting, spam filtering, bot detection
  • To comply with legal obligations

We do not use your data to build advertising profiles, sell to data brokers, or train AI models.

4. Cookies & analytics

We use the following cookies:

  • Strictly necessary: session and CSRF tokens. Required for the site to work.
  • Analytics: _ga, _ga_* (Google Analytics 4). You can opt out by installing the Google Analytics opt-out browser add-on.
  • Preferences: theme (dark/light) and language settings, if you change them.

We do not run any advertising cookies, retargeting pixels, or third-party trackers.

5. Third parties

We use a small number of trusted services to run the site. Each has its own privacy policy:

  • Google Analytics 4 — anonymized site analytics
  • Cloudways (Cloudflare) — hosting, CDN, DDoS protection
  • Buttondown — newsletter delivery (if you subscribe)
  • Google Fonts — web fonts served via preconnect

We don't share your data with any service beyond what's strictly required for it to do its job.

6. Your rights (GDPR & CCPA)

Wherever you are, you have the right to:

  • Ask us what data we hold about you
  • Request a copy (data portability)
  • Correct inaccurate data
  • Delete your data ("right to be forgotten")
  • Opt out of the newsletter (one-click in every email)
  • Withdraw consent at any time

Email [email protected] with your request. We typically respond within one week and never charge for data requests.

7. Retention

  • Newsletter subscribers: until you unsubscribe (one-click). We delete the row from our DB within 30 days of unsubscribe.
  • Contact / quote form submissions: 12 months, then deleted or anonymized.
  • Server logs: 30 days, then deleted.
  • Analytics: Google's default 14-month retention.

8. Security

All traffic is HTTPS. Passwords are hashed with bcrypt. The database is not publicly accessible. Backups are encrypted at rest and stored in a separate region. We perform quarterly dependency audits.

If we ever discover a data breach affecting your personal data, we'll notify you within 72 hours as required by GDPR.

9. Children's privacy

html.design is a general-audience technical site not directed at children under 13. We do not knowingly collect data from children. If you believe we've collected data from a child, email us and we'll delete it.

10. Changes to this policy

When we update this policy, we'll revise the "Last updated" date at the top and — for significant changes — email existing newsletter subscribers. We keep prior versions available on request.

11. Contact

Privacy inquiries: [email protected]

Postal: html.design · India (postal address available on written request)